Masahito Namiki
Senior Advisor
Masahito Namiki is a seasoned consultant and brand strategist with extensive experience advising CEOs and leadership teams. His career spans leading strategy firms including McKinsey & Company, PwC, and Kurt Salmon (now part of Accenture Strategy), where he has guided major initiatives in corporate strategy, branding, marketing, digital transformation, and organizational innovation.
As Chairman, President & CEO of Interbrand Japan, he has led the country’s foremost brand consultancy in integrating brand and business strategy to maximize brand-driven growth. He is the author of Branding as Management and The Seven Principles of Branding (both published by Nikkei), and has served as chair of the Japan Branding Awards, affirming his status as a leading voice in the field.
Alongside his work in brand strategy, Masahito has played a pioneering role in advancing ethics in business in Japan. Since 2020, he has led national ethics initiatives, including the publication of The Ethics Study 2023, and convened CEO roundtables focused on ethical leadership and governance.
He holds a BBA from Boston University and an MBA from HEC Paris. He is a Marketing Meister of the Japan Marketing Association and has served as guest professor at the Graduate School of Project Design, as well as a visiting lecturer at Waseda and Keio Universities. His writing has appeared in leading media, including the Nikkei.
